Mukesh Ambani Led Reliance Jio commercially launched its much-awaited high-speed 4G services on the 5th of September 2016. The digital arm of Reliance Industries Limited (RIL), Reliance Jio touched the lives of more than 16 million customers in less than a month. This is considered as a world record by the company, with its user base having grown faster than any other operator or start-up in the world.
Reliance Jio
The owner of the largest spectrum in the country, Reliance Jio had announced its telecom plans back in 2010. After six years of arduous work, the necessary infrastructure and staff was available for a nationwide commercial launch. In order to prevent technical glitches, the telecom services were launched in phases. In December 2015, Reliance employees were granted free access to Jio services. Following that, LYF users could avail of a free Jio SIM card that allowed them to enjoy free voice and data services for a period of three months.
Today, Reliance Jio SIM cards are available at all Reliance Digital stores. The company has even installed eKYC machines at 3,100 such outlets. These eKYC machines help users to streamline their application process with the help of their Aadhaar cards.
Jio’s popularity
Major credit goes to the company’s welcome offer that allows individuals to avail of unlimited free Jio services for data, voice, and video services. Valid till the 31st of December 2016, this has helped the brand garner millions of loyal fans. It helped the company’s flagship stores witness huge queues on the day of Jio’s commercial launch.
The iPhone offer
On the recent release of the new Apple iPhone 7 in India, Reliance Jio’s collaboration with Apple helped users of the iPhone 7 and iPhone 7 Plus avail of complimentary Jio services. Additionally, the offer was also opened to users of older models like iPhone SE, 6, 6 Plus, 6S, and 6S Plus.
On purchase of these smart phones from authorized Apple stores, users can enjoy a range of Jio services that is worth Rs. 18,000. The offer comprises unlimited calls, 20GB 4G data, 40GB of Wi-Fi data through JioFi hotspots, unlimited messaging, unlimited 4G data at night, and a subscription to its extensive range of applications.
Enterprise customers can enjoy a 25% discount in addition to the aforementioned offer. They can also enjoy special tariff plans, although these have not been made public yet.
Smartron phones
Smartron is an Indian smart phone and IoT brand that recently released the tphone handset. Focused on developing engineering and innovation in India, the manufacturer has collaborated with Reliance Jio to offer its users the welcome offer. This is the latest device to be added to the list of Reliance Jio-compatible smart phones.
Chairman and Managing Director at RIL, Mukesh Ambani stated that the company is overwhelmed by the positive response to Jio’s welcome offer. He explained how the world’s largest start-up has been devised to benefit millions of Indians through data. He thanked the public for recognizing the company’s efforts and vowed to meet customer expectations.
Summary
Reliance Jio’s subscriber base has expanded to more than 16 million in just a month after its commercial launch.
Tags: Mukesh Ambani, Reliance Group, Reliance Industries, Reliance Industries Limited, Reliance Jio, Reliance Jio Infocomm Limited, Reliance Retail
Reliance News 
October 20, 2016 at 6:38 pm |
[…] crores invested in this ambitious new venture, Reliance is indeed banking on impressive gains from Jio for both, consumers and […]